Mr. Rooter Plumbing has been a trusted name in plumbing since 1970, striving to provide reliable plumbing solutions, delivered with honesty, integrity, and respect. The Denver office is a locally owned and operated branch of the company that combines the expertise of a big company with the personalized service of a local plumbing business.
As the digital content coordinator, I managed social media accounts, created social posts, and was in charge of all in-house marketing materials for the Denver, Colorado Springs, Northern Colorado, and Tucson locations. I created social media posts, door hangers, business cards, collaboration proposals, and more, using current trends while staying true to the brand voice. My role included video editing, motion graphics, graphic design, and social media management, making me a powerhouse in all areas. My work in social media, as well as marketing design, resulted in a 27% increase in SEO and a consistent 10% engagement rate across platforms. In my first 6 months, I increased the Denver Facebook views by ~1200%, content interactions by 154%, link clicks by 100%, and page visits by 48%. The Tucson Facebook account saw a 270% increase in follows, ~1300% increase in views, ~800% increase in content interactions, 85% increase in link clicks, and 259% increase in page visits.
