This is a project I made for my persuasion class. I chose the brand Joann, researched them and created persuasive goals, and then developed a marketing strategy for them, which included three messages for three different media. I drew a storyboard and wrote a script for a commercial, created an Instagram ad using Adobe Photoshop and Illustrator, and then created a print ad using Canva. Finally, I wrote my reasoning behind each ad, what inspired it, and how I would be able to tell if this was successful. I had a lot of fun working on this project and learning about the various ways to persuade people through media.