Mr. Rooter Plumbing
Here are all of the different designs, content, and marketing materials I have created for my internship with Mr. Rooter, as well as the results of my work. My official title for this role is a "Social Media Marketing and Production/Design Intern." In my time here, I created and managed social media accounts through content calendars, scheduling, and producing content, as well as producing designs for print products like door hangers, flyers, business cards, and brochures. Finally, I created mockups and designs for signage for a new location and logo designs for a sister company. This Internship allowed me to use my love for pop culture and current trends in a professional setting, analyzing tone and response to create successful content, as well as professional experience doing in-house graphic design.
During my time here, I ran all of the Mr. Rooter Plumbing Social Media accounts. I created 7 social media accounts for them, including 3 TikTok accounts and 4 Instagram accounts, each for a different location, which I grew to 84 followers across all platforms within my first month. Additionally, I maintained a 10% engagement rate across all platforms and channels. I created all of the posts for these accounts using Canva, Adobe After Effects, Premiere, Illustrator, Photoshop, and the in-app editing software on TikTok. Additionally, I went on-site to jobs to record and photograph content, which I edited using Lightroom, After Effects, and Premiere. The Colorado Springs Instagram account and all of the Facebook accounts already existed, so I created content and scheduled posts for those, and the ones I created, using Rallio and Soci. This role allowed me to take charge of the accounts with minimal supervision, communicating with managers at other locations as well as the Denver location, to ensure I had content to post consistently.
Below are the channels I managed and created on Instagram and TikTok, as well as a closer look at my graphic design, photography, and photo editing work!